Oliver Tree, the American musician known for his eclectic blend of pop, hip-hop and electronic music, has died in a helicopter crash in Brazil. He was 30 years old. The accident occurred on Tuesday afternoon near the city of São Paulo, when two helicopters collided in mid-air during a routine filming operation. Tree was a passenger in one of the aircraft. All four occupants of his helicopter died at the scene. The second helicopter landed safely with minor injuries reported.
Local authorities have launched an investigation into the cause of the collision. Early reports suggest poor visibility may have been a factor. Tree, whose real name was Oliver Tree Nickell, was in Brazil for a series of music video shoots and promotional appearances. His management company confirmed the news in a brief statement, requesting privacy for the family.
Tributes have flooded social media from fans, fellow musicians and public figures. The musician Post Malone wrote on Instagram: "Heartbroken. He was a true original." The Brazilian singer Anitta, who had collaborated with Tree, expressed shock and sorrow. Messages also came from the worlds of fashion and film, reflecting Tree’s crossover appeal. His record label issued a statement calling him "a visionary artist whose energy and creativity knew no bounds."
Tree rose to prominence in 2018 with his debut album "Ugly is Beautiful," which spawned hits including "Hurt" and "Life Goes On." He was known for his distinctive bowl haircut, oversized clothing and irreverent public persona. Critics praised his ability to merge genres and his sharp, often self-deprecating lyrics. He was also a prominent figure on TikTok, where his sardonic humour won him millions of followers beyond his music fanbase.
The accident has reignited debates about safety standards in the Brazilian aviation industry, particularly for chartered flights used in film production. The helicopter involved was operated by a local company with a mixed safety record, though it held valid certifications. The National Civil Aviation Agency said it would assist with the inquiry.
For the music industry, Tree’s death marks the loss of a singular talent. His last public appearance was at a festival in Rio de Janeiro three days ago, where he performed to a crowd of 20,000. Fans have since gathered at makeshift memorials outside his label’s offices in Los Angeles and São Paulo.
As news spreads, the focus now falls on the investigation and the void left by an artist who defied easy categorisation. Oliver Tree is survived by his parents and two siblings.
